University of Nebraska Recreation Department​

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As the Multimedia Manager for the University of Nebraska Recreation Department for three years, I was responsible for creating and managing digital content to enhance the department’s online presence, engagement and website. Through strategic content development and targeted campaigns, I increased our Instagram following by 680% and boosted engagement by 1,700%. My role involved developing the department’s brand voice and executing campaigns that resonated with students and the campus community. I utilized a range of professional equipment to shoot and edit photo and video content, capturing key programs, events, and student experiences. Additionally, I managed the organization and cataloging of digital assets, ensuring a streamlined content library for future use.